Tuesday, January 18, 2011

Drinking beer under-rated

The latest statistics suggest that Australians are drinking far less. Beer consumption has fallen considerably, however wine consumption has picked up some absolute sales, and a large share of the alcohol market. There are likely two reasons for this:
1. The positive health reinforcements about wine
2. The over-supply of wine keeping prices down

I personally love my wine, and am pissed off that I can't drink it. The problem is that for people like myself beer contains high purine levels which is destined to give me gout if I consume it. The reasons for the lost market share of beer are:
1. The appeal of pre-mixed drinks
2. Probably the greater policing with breathalisers
3. Recession-induced cultural change. The party is over....long live the party!
4. Global warming has caused beer temperatures to increase....Aussies are rightly miffed!
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Andrew Sheldon www.sheldonthinks.com
Posted by Andrew Sheldon at 1:48 PM
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